Connected MLSs

IDX for MLS United (UMLS)

Web4Realty helps you integrate MLS United (UMLS) IDX data with your website. Read this quick guide on how to get IDX data onto common website builders like Wordpress, Squarespace, Wix, GoDaddy, and many others.


Key Facts

  • Approximate Membership Size:
    • MLS United (UMLS) is associated with major real estate associations that serve Mississippi and surrounding areas. They have a large pool of members who share the database among themselves. 
  • Top Locations Covered:
    • Northwest Mississippi: primarily encompassing DeSoto County. Olive Branch, Southaven, Hernando, Horn Lake, and Coldwater
    • Central Mississippi: Areas surrounding the state capital and Jackson. 
    • Counties bordering the Mississippi Sound and the Gulf of Mexico.
  • Associations Served: While United MLS does not serve any association directly. They collaborate with the following two associations to serve a large pool of users. 
    • Northwest Mississippi REALTORS®: Collaboration primarily to serve DeSoto County.
    • Central Mississippi REALTORS®: Serving potential buyers and sellers along with realtors in the state capital and around areas in Jackson. 


Integrating MLS United IDX data

Building IDX websites for MLS United can be really easy or extremely difficult depending (1) how you choose to access the data and (2) whether or not you choose to work with an approved vendor.

Before we jump into the details, let’s start with the basics:

What is an IDX feed?

An IDX feed, or Internet Data Exchange feed, is a technology solution that allows real estate agents and brokers to display up-to-date property listings from their local Multiple Listing Service (MLS) on their websites or real estate platforms.

It enables real estate professionals to provide valuable property information to potential buyers and sellers on their website directly instead of directing clients to portals like Zillow and Redfin, thus enhancing their online presence and client engagement.

Why do I need an IDX feed for MLS United?

If you want to create your online presence using your website, an IDX feed for United MLS is going to be your business’s bloodline. It will help you improve your online experience for clients and prospects, demonstrate your local expertise, generate leads and overall boost your competitive edge in the local market. Moreover, access to IDX feed for United MLS is a must if you wish to display active or sold listings from United MLS on your website.

How do I get MLS United listings on my website?

There are two ways to integrate MLS United IDX data with your website:

(1) Get a direct IDX feed from the MLS.The responsibility of obtaining the direct IDX feed is upon you. You are responsible for downloading, maintaining, and managing the data, which can cost you $500-$2,000 per month in making it available on your website. Additionally, there is a list of paperwork and agreements from the United MLS that you are supposed to complete. Not to forget, a one time setup fee and a monthly recurring fee for accessing the IDX feed is also charged. 

(2) Work with an approved IDX vendor. Vendors such as Web4Realty have direct access to United MLS IDX data and can provide correct IDX data to approved members of United MLS. You won’t have to worry about compliance issues, data vendor migrations, hosting fees, or uptime. Some providers, such as Web4Realty, even offer plugins for popular website platforms such as WordPress, Wix, Squarespace, and GoDaddy, allowing you to launch your website in minutes.

MLS United Background

MLS United in Mississippi is a real estate Multiple Listing Service (MLS). It’s a collaborative effort between three realtor associations across the state. These are Northwest Mississippi REALTORS, Central Mississippi REALTORS and Gulf Coast Association of REALTORS®. MLS United provides its members access to a comprehensive database of real estate listings across Mississippi. It helps realtors get exposure to properties and helps connect buyers and sellers more efficiently. UMLS also offers multiple tools and technology for managing and sharing real estate data.

What are the top cities served by MLS United?

Some of the top cities served by MLS United can be-Baton Rouge, Louisiana, New Orleans, Louisiana, Shreveport, Louisiana, Memphis, Tennessee, Nashville, Tennessee, Birmingham, Alabama, Montgomery, Alabama, Huntsville, Alabama, Little Rock, Arkansas, Dallas, Texas, Houston, Texas, Jacksonville, Florida, Miami, Florida

What are the top counties served by MLS United?

Adams County, Alcorn County, Amite County, Attala County, Benton County, Bolivar County, Calhoun County, Carroll County, Chickasaw County, Choctaw County, Claiborne County, Clarke County, Clay County, Coahoma County, Copiah County, Covington County, DeSoto County, Forrest County, Franklin County,  Lincoln County, Lowndes County, Madison County, Marion County, Marshall County, Monroe County, Montgomery County, Neshoba County, Newton County, Noxubee County, Oktibbeha County, Panola County, Pearl River County, Perry County, Pike County, Pontotoc County, Prentiss County, Quitman County, Rankin County, Scott County, Walthall County, Warren County, Washington County, Wayne County, Webster County, Wilkinson County, Winston County, Yalobusha County, Yazoo County.

Which associations are part of MLS United?

  • Northwest Mississippi REALTORS®: Represents real estate professionals in north Mississippi, primarily DeSoto County and surrounding areas.
  • Central Mississippi REALTORS®: Serves real estate professionals in central Mississippi, likely focusing on areas around the state capital, Jackson.
  • Gulf Coast Association of REALTORS®: Caters to real estate professionals along the Mississippi Gulf Coast, potentially including counties bordering the Mississippi Sound and the Gulf of Mexico.
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