When it comes to real estate websites, there aren’t many things more important than SEO. Ultimately, a solid built-in Search Engine Optimization structure maximizes your website traffic and online credibility – the hallmarks of any successful website.
We’re proud to announce that all of our users websites are now fully HTTPS certified.
What is HTTPS?
Without getting overly technical, HTTP is short for Hype Text Transfer Protocol. HTTPS is the same thing, however, the added ‘S’ at the end stands for secure. In other words, HTTPS is a secure version of HTTP. Moreover, it is a technique used to secure communication between a user’s browser and a web server. Websites that are HTTPS certified have a green lock and ‘Secure’ verification to the left of the URL field.
See: HTTPS Further Explained.
Why should you care?
The shift to HTTPS impacts everyone! Security is a top priority for Google and they are clearly favouring secure websites over regular HTTP websites. Google’s algorithms are ever-changing and it’s imperative to stay up-to-date with the times to ensure your website is up-to-date.
What are the benefits?
How do I get the update?
If you’re using the Web4Realty App, your website has already been updated and you don’t need to take further action. If you’re not a Web4Realty user, you can sign up for a free trial here (no credit card required).